Luan Lawrenson-Woods
Life after breast cancer & reconstruction
I believe in empowered self-advocacy and creative, collaborative partnership working. Following my diagnosis and treatment for breast cancer, I combine my extensive professional experience in community engagement not-for-profits as a trainer, advisor and mentor with my lived experience as a patient to work as an advocate with a focus on equity of access to information and services.
In an Australian 'first' I devised the Breast Recon 101 Q&As, a series of Instagram Lives with surgeons when the audience can ask them anything about reconstruction. The series raises awareness of reconstruction while showing how a two-way dialogue between patients and their health team facilitates shared decision-making so that women can self-advocate and make decisions that are right for them.
I'm on a mission to raise awareness of breast reconstruction so that women who face the difficult decision to have a mastectomy know that they have options that they can talk to their surgeons about. In another Australian 'first', the BRA-va Art social media campaign was launched in 2022 to put BRA Day (Breast Reconstruction Awareness Day) on the map with GPS art 'drawn' when people are running, walking, cycling or kayaking!
I launched Australia's first breast reconstruction podcast, Rewritten Me, at the end of 2022. I talk about all things breast reconstruction with breast and reconstructive plastic surgeons, as well as women who have a lived experience of reconstruction after a mastectomy.
Breast Recon 101 Q&A
with Dr Joe Dusseldorp (FRACS)
In this 'extras' video Reconstructive Plastic Surgeon Dr Joe Dusseldorp kindly answers the questions that we didn't have time to ask in the hugely popular Live about autologous 'own tissue' reconstruction as part of the Instagram Breast Recon 101 Live Q&A series.
Advocacy work
As a breast cancer patient I needed to advocate for myself throughout my treatment and reconstruction surgeries. I respectfully challenged, curiously questioned and strategically 'hustled' for what was right for me. It's not easy, especially when there's an inherent vulnerability brought about by the terror of a cancer diagnosis combined with the power and knowledge imbalance of the patient/doctor dynamic. It was hard, but it was also a learning, and that's what I'm here to share.
I advocate for informed question-asking, shared decision-making and self-advocacy to reposition the patient in the true centre of patient-centred care. I take creative approaches to (re)engage communities and facilitate equity of access to free evidence-based health information to raise awareness, educate and empower
What I do
Create
I devise unique creative campaigns, initiatives and programs that engage, educate, inform and raise awareness. Like the BRA-va Art campaign to put BRA Day (Breast Reconstruction Awareness Day) on the map!
Advocate
I share my experience as a breast cancer and reconstruction patient, and work to amplify the experiences of other patients, to advocate for new approaches and perspectives that place the patient at the centre of patient-centred care.
Host
I host Australia's breast reconstruction podcast, Rewritten Me, and I host, present and facilitate Instagram Lives, panel discussions, work-group consultation workshops and community discussion forums for clients.
Speak
I share my story of breast cancer, reconstruction and empowered self-advocacy as a keynote speaker and guest speaker on podcasts, Lives and in the media.
Mentor
I mentor women who've had a breast cancer diagnosis as part of the Early Breast Cancer program at the Mater Hospital.
What people say
Luan is a uniquely talented and passionate advocate for women who are living with breast cancer. She is using her personal lived experience and her desire to help others as well as her creative abilities to empower women when it comes to their health. This aligns completely with Pink Hope’s mission and goals, and our partnership has enabled us to work together to create engaging and meaningful content for our community. We look forward to continuing our relationship with Luan in the future.
Sarah Powell
CEO, Pink Hope
Such Valuable and Credible Content! Luan has provided and continues to provide much needed insight to all things breast surgery. She takes very good care to interview credible people, including high regarded surgeons and other providers who can help us shorten the curve for breast survivors contemplating surgery. Her podcast series will also undoubtedly help those future patients who will be diagnosed with breast cancer. Thank you, Luan, for being part of the world-wide community effort to inspire, educate, and advocate for others.